Verify your site with Google
You’ll need to verify your site with all the search engines in order to appear in the search rankings.
Lets look at Google tools
First go on over to Google accounts and sign up! This can be your firstname.lastname@example.org for example, then head to Google webmaster tools and sign in. Web master tools is a great utility that you’ll definitively want to bookmark as you’ll need it to analyse your sites traffic and make sure Google can crawl your site properly etc. On the page you will see a box saying ADD A SITE, click on this and it will ask you to enter the site URL that you want to manage, eg, www.yourdomain.com then click continue. After you’ve done that it will ask you to verify the site. Of course Google needs to know you are the owner of the site, so they now give you three choices of how to do this.
First is the meta tag method, this proves you have access to the source files, you’ll need to be able to edit the HTML code for your pages. this is very easy if your using WordPress, its simply a matter of copying the code they give you and going in to Appearance on the left of your WordPress dashboard down to editor, from there look on the right of the screen for a file called header (header.php) go ahead and click on that, now you need to past the code into the head section, before you do that its a good idea to back up the page or copy all the HTML on that page into notepad and save it.
<head profile=”http://gmpg.org/xfn/11″>, (past the code here) remember to click update file then go back to Google webmaster tools and click verify.
Another solution is, and you could save your self a lot of worry is to download the Google all in one webmaster plugin and copy and past into the meta tag section. Verifying with Bing etc, is also very simple this way, however using to many plugins in WordPress can slow your site down and cause conflicts but I’d recommend trying this first and if you have any problems then try one of the other methods, another good reason to save all your codes in a .txt file and keep them safe in case you need them again.
The Second way is to upload an HTML file, you need to be able to upload files to your server, this is done using an FTP program and the control panel of your web host. Using your FTP program, upload the file you downloaded into the root directory of you site.
Again once you’ve done this go back to webmaster tools and verify. This and the DNS text record method is good if you’r not using WordPress.
The third way is to add a DNS text record, you’ll need to be able to sign into your domain registrar or hosting provider to do this. So log into your domain control panel and launch the DNS manager,
This will open the file zone editor, if you look down the page you will find the text record box, just paste the code into the text value section, you may have to add the @ sign into the host section. Again go back to webmaster tools and verify the site.
For me the easiest way is using the all in one webmaster WordPress plugin.
once you’ve verified your site back in webmaster tools you should be able to see the sites been verified, and you will get a tracking HTML code for Google analytics.
What to do with this code?
For WordPress using the “Google all in one webmaster plugin” where you have the option of pasting the code into the header or footer of the page, if not then go back into header(header php) file and past the code next to the place you pasted the meta tag. Personally I try to avoid messing around with the header.php files if all goes wrong you can really damage your site!
I hope you found this useful and feel free to comment and bookmark me.